The Advantage Of Article Marketing

What is article marketing?

It's a form of advertising in which you write short articles and get them published to large “article directory” websites in exchange for recognition as the author and a link back to your website (or to your affiliate link).  The benefit you get when being in the article directory is that they give free content for their readers.  This creates traffic, leads, and ultimately commissions when done properly.

Why article marketing?

If I were you, I would focus ALL of my time, effort, and resources on article marketing, and here’s why. LEVERAGE! Article marketing is the most leveraged form of marketing that exists online today.  The best part is, most people don’t have a clue how incredibly effective article marketing really is.  Let me show you what I mean.  If you’re a carpenter, do you get paid this month for the walls or roofs you built last month?  If you’re a school teacher, do you get paid this month on lessons you taught 6 months ago?  When you spent 3-6 months clicking for credits on traffic exchanges, do you get paid this month on those clicks?  Are you getting paid/ generating income from things you did in March of 2007?  With article marketing you have the ability to do the WORK ONCE AND GET PAID OVER AND OVER AGAIN.  What 95% of people do at their jobs every single day is trade time for dollars.  What most don’t realize is some internet marketing strategies are worse than having a job.  Every time you’re creating a game plan in your business, ask yourself, “Am I trading time for dollars?”

How to write your own content
Write 200 to 350 word article focused on keyword phrases.  Include your CALL TO ACTION in the ‘Author Resource Box’.  This is the most important element of every single article you post online.  This is where you get credit as the author and get to link back to your website (or affiliate link).  This is how you get TRAFFIC!  Without an effective “author resource box”, you’ll be running a non-profit organization.  It’s not enough to just include a link in the “author resource box”, you must also have a strong call to action.   In other words, intrigue your readers and give people a GOOD REASON to click on your link.  Submit your articles at Ezinearticles.com. 

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